Why Is Your Business Ignoring Social Media?

A number of you - okay, many of you, I'm sure - will say, "I know! I know!" upon reading the title of this...

Web 2.0, Start-Ups, and Social Media in a Recession

Brokers on Wall Street weren't the only individuals cringing over the crisis last week, nor was this the first verification that the U.S. economy...

Increase the Effectiveness of Press Releases with SEO and Social Media

Traditional PR has involved a public relations firm dropping your press release on the wire and hoping somebody picks it up. Sure, they...

How Sociable Is Your Brand?

That's exactly what the engineers over at Inuda Innovations want to figure out. HowSociable? is the nifty new tool for those of you...

The Social Networking Advantage

Curt Monash - leading analyst and author of "The Explosion in DBMS Choice," my company's latest sponsored white paper - pointed me to an...

Twitter and YouTube are Having a Baby

One of the many wonders of the 'net is that you never know where you're going to end up when you hit a link....

Building the Social Media Marketing Foundation

Perhaps you realized the value in using social media as a marketing tool from my previous post on the subject. Or perhaps you...

Social Media and the Marketing Opportunity

There's a new form of marketing in town, and if you're prepared to do some work, a lot of doors will open for you. Wikipedia...