On a recommendation from one of my former coworkers, I read both The End of Marketing as We Know It [buy] and The End of Advertising as We Know It [buy] by the great Sergio Zyman, former Chief Marketing Officer at Coca-Cola and now Chairman and Founder of Zyman Group, a marketing services firm headquartered [...]

Yahoo! HotJobs posted an article today that lists the top five jobs in so-called “uncertain” times.  That is to say, these are a selection of jobs that are bound to stay solid in this kinda-sorta recession thing we have going on lately. And yes!  For the first time since I’ve read one of these lists [...]

Abigail Hamilton, contributing blogger on SEO ShootOut (of which I am also a part), mentioned a survey that is now available from A List Apart, which is looking to capture a view of professionals currently working in a field related to web site building and development. It includes a variety of questions including what you [...]